More and more middle-income Americans are leaving behind expensive California cities to start a new life in Rosarito Beach, Baja California. This coastal town offers a lower cost of living, a vibrant atmosphere, and larger, more affordable properties.
With the equity they’ve built in the U.S., many are buying luxurious oceanfront homes and enjoying a safe, culturally rich community with lower taxes. Rosarito isn’t just a beach—it’s a lifestyle upgrade for those seeking more for less.